“what were my top product sales, and who bought them?”
Three cookies make up about 77% of your $29,544.54 in product sales, and Allen's Groceries is the main buyer of all three.
Three cookies make up about 77% of your $29,544.54 in product sales, and Allen's Groceries is the main buyer of all three. This covers all 48 sales orders on file (issued July 10 to August 30, 2026), ranked by revenue.
| Rank | Product | Revenue | Share | Who bought it |
|---|---|---|---|---|
| 1 | BB2004 Snickerdoodle | $11,361.60 | 38.5% | Allen's Groceries $8,400.00; Eric Washburn $2,800.00; Candie Walker $105.00; Mountaineer Catering $42.60; three others under $10 each |
| 2 | BB2001 Sugar Cookie | $8,194.26 | 27.7% | Allen's Groceries $4,536.00; Candie Walker $3,492.00; Mountaineer Catering $152.76; Jim's Bake Shop $9.00; Jim Raynor $4.50 |
| 3 | BB2005 Chocolate Chip | $3,112.50 | 10.5% | Allen's Groceries $3,030.00; Mountaineer Catering $75.00; Karen Smith $5.00; Jim Raynor $2.50 |
| 4 | BP203 Butter | $1,515.00 | 5.1% | Allen's Groceries $1,500.00; Baker Frontier $15.00 |
| 5 | BB2002 Chocolate Fudge | $1,173.30 | 4.0% | Mark Bennett $1,089.75; Mountaineer Catering $80.30; Eric Washburn $3.25 |
- Customer concentration: Allen's Groceries accounts for $17,466.00 across the top four products, about 59% of all product revenue, from only a handful of orders.
- Other products: the remaining 31 each sold under $450.
- Unit counts: I ranked by revenue because quantities aren't comparable across lines. Snickerdoodle works out to $350 per unit for Allen's Groceries and $3.50 for Candie Walker, which suggests cases versus eaches.
"Sales" here means sale and drop-ship lines on issued, in-progress, fulfilled, and closed-short orders. The one estimate is excluded, and credit returns are not netted out.
What else your team could ask
“What has Allen's Groceries ordered from us, and how often?”
Five orders between July 10 and August 30, netting to $17,638.80, with no regular ordering pattern.
Watch the answer →“Which orders shipped later than their scheduled date?”
13 of the 41 shipped sales orders in the DEMO Fishbowl database went out after their scheduled date.
Watch the answer →“Which sales orders are still open, and what's holding each one up?”
Nine sales orders are open, all out of the Main warehouse, and all are past their scheduled dates.
Watch the answer →Ask this about your own Fishbowl
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